Strategy - Marketing Eye Magazine https://marketingeye.org/strategy.html Fri, 29 Mar 2024 13:59:41 +0000 Marketing Eye page generator en-gb Blog and they will buy: how social media is driving our customers to buy https://marketingeye.org/strategy/blog-and-they-will-buy-how-social-media-is-driving-our-customers-to-buy.html https://marketingeye.org/strategy/blog-and-they-will-buy-how-social-media-is-driving-our-customers-to-buy.html Blog-and-they-will-buy-how-social-media-is-driving-our-customers-to-buyRetailers that have not adopted a strategic social media strategy that has as much weighing in their marketing budget as their traditional media spend, are at risk of not only losing marketshare but also staying alive as a business.
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msmith@marketingeye.com (Mellissah Smith) Strategy Fri, 12 Oct 2012 03:50:34 +0000
How do you manage your social media profile? https://marketingeye.org/strategy/how-do-you-manage-your-social-media-profile.html https://marketingeye.org/strategy/how-do-you-manage-your-social-media-profile.html how-do-you-manage-your-social-media-profileIn light of the past week whereby a person who is on television on occasion has been admitted to hospital after reportedly trying to take her life, the question of managing social media profiles is now on everyone's lips.
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msmith@marketingeye.com (Mellissah Smith) Strategy Fri, 12 Oct 2012 03:48:48 +0000
QR Codes - Only Limited By Your Imagination and Target Audience https://marketingeye.org/strategy/qr-codes-only-limited-by-your-imagination-and-target-audience.html https://marketingeye.org/strategy/qr-codes-only-limited-by-your-imagination-and-target-audience.html QR-Codes-only-limited-by-your-imagination-and-target-audienceFor many small businesses, the not-so-new marketing technique of QR Codes is just another technology platform that may well be a craze.

Unfortunately, this would be wishful thinking.

QR Codes are here to stay and in 2012 small businesses will find everything from advertisements through to resumes featuring QR Codes alongside brand names sending consumers and customers to websites, video, advertisements, catalogues, contact information, product suggestions and so on.
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msmith@marketingeye.com (Mellissah Smith) Strategy Fri, 12 Oct 2012 03:44:07 +0000