23 June 2017 Last updated at 03:25 GMT

How to inspire your team

How-to-inspire-your-teamMost entrepreneurs know when they can 'turn it on' and become an inspirational leader, but for many, there are a select few employees that actually get to see you 'live' telling your story. Afterall, your entire team often do not accompany you to a public speaking events and usually only management get to know your new ideas when its raw and at its most exciting point - you know when haven't been battered down by reality like financials or ability to execute.

Today, I planned to have a 15 minute meeting with our marketing interns on social media. It turned into an hour-long meeting talking about the value of each and every task they undertake through to the vision of Marketing Eye in the US and in other international markets.

I talked about why they develop a media list and what that means to the entire 'market to media' equation and to our valued clients. How by increasing a clients Twitter Account with the right followers means that they become a key influencer and ultimately attract new clients to their businesses.

Then somehow, we got onto Marketing Eye. I talked them through my dream. The experience I am aiming for clients to have when they walk in our door after we develop the concept further in the US market. I described every movement, every visual aspect and every experience from start to finish that a client would have if they worked with Marketing Eye Atlanta. I then proceeded to talk about the experiences our employees will have. A day off to roam the Streets of Atlanta each month and explore in shopping malls, parks, museums, libraries - basically anywhere that will inspire them, give them ideas on how to better market their clients and create a zone that makes them more aware of what is going on in the world of marketing then what they can learn sitting behind a desk and looking at a computer. There is something about fresh air and living an experience that far supercedes anything you can view on the Internet.

I talked about how their training program will work and what that experience will actually feel like.

Then I shared how my vision is for them to one day run a Marketing Eye office somewhere in the world. Sophie who has been with us for some time is French. I shared with her how I imagine her running Marketing Eye in France and even though she is just 20 years old, how she would be fantastic at that job. I can see it now. Her working with another previous Marketing intern, Francois, building the Marketing Eye dream in France and helping small businesses in the Country grow. I believe in her. This young lady has grown a Twitter account by 1000% in a few weeks. When given a task, she is extraordinary. She has talent that will only grow as she is exposed to more.

I could tell that when I was sharing the story, they all became excited. Here's what they shared with me afterwards:

"I feel inspired and it was eye-opening. In some ways I was also surprised by a concept that was small can become so big. I was always excited by how each of us can be entrepreneurs ourselves one day through Marketing Eye."

"I feel that your explanation was passionate and I had butterflies in my stomach. I started dreaming and am excited and quite ambitious as it makes me believe in myself and that I can actually do this too."

"Sounds exciting and inspiring. When you were describing it, I felt like I was there. I could see the clear walls, the long reception, the boardroom, the glass - it really came to life by you describing it. I want for you to make that dream come true. It also inspired me to make me want to go out there and achieve my dreams."

I'm pumped. Here I have the 3 youngest people in our office, all in their early 20's, believing in the Marketing Eye dream.

Sophie shared one quote with me that is quite apt: "If opportunity doesn't knock, build a door." Milton Berle.

What a great day in the office!

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Case Study: BrightLine Solutions AtlantaMarketing Eye Atlanta was recently engaged by BrightLine Solutions in Atlanta to re-develop their rather new website incorporating more services, social media and a different look and feel.The company is based in both Atlanta and New York and was founded by serial entrepreneur Christy Brown. Specialising in Information Technology, Embedded Software Engineering, Accounting and Finance, Christy has paved a niche in her market and delivered a service that is both professional and unsurpassed by any of her competitors.