- Category: Public Relations
Public Relations
How a PR team got it right with Donna Hay
Jodie Foster: How to really communicate
- Category: Public Relations
The U-turn in Public Relations by Paula Gallacher
- Category: Public Relations
The entire purpose of Public Relations is to communicate with the public, whether at a government, organisational or individual level. Therefore, it only makes sense that if we now all turn to our computers to talk to each other, then journalists and PR companies need to do the same.
If you mention the word ‘Twitter’ to a room of PR people, I’m sure it would generate a huge buzz of opinions. After all, it is one of the most fundamental changes in how media works today. Instead of sending out press releases, the publicist can now just send a tweet to a journalist through their twitter account with a link to a press release, landing page, video or social media experiment, and instantly have the journalists attention.
What's in a media kit : Things have changed in 2012.Have you?
- Category: Public Relations
This got me thinking. What should go in a press kit (or media kit) in 2012?
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