21 December 2024 Last updated at 03:25 GMT

Magazine

Adidas Billboard in Munich - what do you think?

Adidas-Billboard-in-Munich-what-do-you-think
Category: Advertising
Last week I was walking past this billboard in Munich and it really stood out. Mainly because of its size in the centre of town, but also because of its simplicity and edgy connectivity. What do you think of this Adidas Billboard?

Pinterest.. more than a passing interest for small business marketing

Pinterest-more-than-a-passing-interest-for-small-business-marketing
Category: Pinterest
I am officially in love! Seriously. Pinterest.com is by far my favourite social media network - ever. I can sit there all day long looking at the art on my Pinterest.com pinboard and still never get bored. It is like being in the most extraordinary gallery, that transcends anything you have ever experienced before. And, there is something for everyone.

Read more...

How Personal Is Too Personal On Social Media?

How-personal-is-to-personal-on-social-media
Category: Analytics
Smirking to myself, I typed onto twitter a response to a girlfriends tweet about whether or not I would be going on extended travel after a business conference in Instanbul, Turkey.

In no time, I responded. "Depends on whether I am married and have other plans" or something to this effect.

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Is BUSINESS AS USUAL killing your brand?

is-business-as-usual-killing-your-brand
Category: Features
I am on a very personal journey right now with my business. 8 years ago, I had a dream and after years of fine tuning the business, I am ready to make it come to life. To reach the next level.

What that means is continually putting myself out there, sharing my experiences and taking my business to a level that no-one else in the industry has been able to achieve to date.

Basically, my dream or more precisely, something that is on my bucket list, is to build a company valued at $100 million. I am finally on that road and I know that within 5 years, this is now a reality.

Read more...

What do successful people do that you don't?

Category: Features
Ever wondered why people soak up every word that a truly successful person says? Or why, they seem to do less talking than the person engaging with them in conversation?

Successful people are unique. They don't need to buy a Ferrari (or any other car like this - if you get my gist)  to show that they have money, nor will they order the most expensive wine in a restaurant. They typically do not wear obvious designer briefs and they never tell you how good they are or what accomplishments they have made.

Instead, they listen attentively, ask questions and put the spotlight on others.

Read more...

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Columnists

Features

The Food Stalker: Sandie Ward
The Food Stalker: Sandie Ward

What inspired me to write a ...

Change for the better
Change for the better

Logistics can be a tricky ...

50 Shades of Marketing
50 Shades of Marketing

I have a conspiracy theory ...

Find out what 'Creating Content to ...
Find out what 'Creating Content to ...

...

Why Start-up's Fail - 10 Reasons To ...
Why Start-up's Fail - 10 Reasons To ...

Today, I am reminded yet ...

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Case Study: BrightLine Solutions AtlantaMarketing Eye Atlanta was recently engaged by BrightLine Solutions in Atlanta to re-develop their rather new website incorporating more services, social media and a different look and feel.The company is based in both Atlanta and New York and was founded by serial entrepreneur Christy Brown. Specialising in Information Technology, Embedded Software Engineering, Accounting and Finance, Christy has paved a niche in her market and delivered a service that is both professional and unsurpassed by any of her competitors.